De Warmste Week is VRT's solidarity campaign, organized annually in the week before Christmas, from December 18 to 24. This year, the central theme is “together against loneliness.
Why are we participating?
Skateboarding is a sport/culture that is more inclusive than many other sports. Skaters do not easily put labels on people based on their background, gender, social status, ... This makes for a very inclusive community, where everyone is welcome. Skaters unite around their love for skating. This makes all skaters feel supported and accepted.
Many skaters are involved in the community from a young age, this can lead to long friendships and even a sense of family. Because skateboarding revolves around mutual respect, shared passion and learning, which results in a very tight and loving community.
The collection centers around overcoming isolation, which we want to show by highlighting a sense of community. Throughout the collection, you'll notice recurring "fire figures," which symbolizes the skaters in our community. Each figure is unique, yet all share a burning passion for the love of skateboarding.
