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HUF

HUF is a streetwear and skateboarding brand that was founded in San Francisco, California, in 2002 by Keith Hufnagel. Hufnagel, a professional skateboarder and streetwear enthusiast, decided to create his own brand after noticing a gap in the market for streetwear that was both stylish and functional.

The brand's name, HUF, is a reflection of its founder's name, but also a nod to the street culture that inspired it. HUF began as a small boutique store in San Francisco's Tenderloin district, but quickly gained a loyal following among the city's skateboarders and fashion enthusiasts.

HUF's first collection included a range of t-shirts, hats, and socks featuring the brand's signature logo, a stylized graphic of a plant with the word "HUF" written on it. The logo quickly became an icon in the streetwear and skateboarding community and has since become synonymous with the brand.

Over the years, HUF has expanded its collection to include a wide range of streetwear and skateboarding apparel, including HUF clothing, shoes, and accessories. The brand's designs are heavily influenced by street culture, skateboarding, and art, making them highly sought-after by fashion enthusiasts and skateboarders alike.

Today, HUF is a global brand with a strong presence in the streetwear and skateboarding communities. Despite its success, the brand has remained true to its roots and continues to be inspired by the same street culture that inspired its founding.

HUF Huf Leisure Cargo Pant - Sage

HUF Huf Leisure Cargo Pant - Sage

Classic cargos with a softer side, the HUF Leisure Cargo Pant offers Earth-tone cotton colors and a baggy fit. Designed to take things easy, the HUF Leisure Cargo Pant features a comfortable elastic waistband with an adjustable drawstring,
€109,95

Deliverytime

      HUF Huf Leisure Cargo Pant - Black

      HUF Huf Leisure Cargo Pant - Black

      Classic cargos with a softer side, the HUF Leisure Cargo Pant offers Earth-tone cotton colors and a baggy fit. Designed to take things easy, the HUF Leisure Cargo Pant features a comfortable elastic waistband with an adjustable drawstring,
      €99,95

      Deliverytime

          HUF H Star Plaid Shirt - Putty

          HUF H Star Plaid Shirt - Putty

          The H Star Plaid S/S Shirt updates a perennial pattern with a relaxed fit, polyester construction with yarn-dyed materials, and H Star graphics that call back to ‘90s rave culture.
          €94,95

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              HUF H Star Plaid Shirt - Linen

              HUF H Star Plaid Shirt - Linen

              The H Star Plaid S/S Shirt updates a perennial pattern with a relaxed fit, polyester construction with yarn-dyed materials, and H Star graphics that call back to ‘90s rave culture.
              €94,95

              Deliverytime

                  HUF Anton Zip Overdyed Sweater - Hunter Green

                  HUF Anton Zip Overdyed Sweater - Hunter Green

                  Using rich pigment-dyed color and comfortable cotton materials, the Anton Zip Overdyed Sweater features a full-zip front closure, rib knit finishes, custom HUF woven labels, and a merrowed edge left chest patch.
                  €139,95

                  Deliverytime

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